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HomeCyclingDe Marchi Attire's Heritage Line Lets You Put on Yesterday's Biking Fashion,...

De Marchi Attire’s Heritage Line Lets You Put on Yesterday’s Biking Fashion, At present


De Marchi was based in 1946, making the declare to be one of many oldest corporations specializing solely in biking attire. I’m a nostalgic historical past nut…so, that assertion caught my eye. De Marchi has been round for over 75 years, underneath the identical possession, that alone is fairly cool.  They declare to have helped set up fashionable biking aesthetics, introducing many inventions which have endlessly modified this sport.

De Marchi not too long ago launched a brand new web site in each English and Italian, which is the information right here and the rationale for the press launch. However maintain the telephone, as a result of De Marchi’s new web site is barely a part of the story!

1954 Swiss Champion Merino

Photograph: De Marchi. 1954 Swiss Champion Merino entrance

1954 Swiss Champion Merino

Photograph: De Marchi. 1954 Swiss Champion Merino rear

Heritage Line

In case you like biking historical past, or partake in occasions like California’s Eroica, take a look at their Heritage Line of biking attire. It seems to be properly completed and is one thing to behold. It will be simple to mistake these jerseys as precise classic biking jerseys. As a substitute, the 1954 Swiss Champion jersey above is made utilizing state-of-the-art building and is crafted from tremendous positive merino wool on “old-school, warp knitting machines.” Particulars embrace real mom of pearl buttons, extra-large polo collar, and the unique De Marchi internal label.

The remainder of the Heritage line varies barely in building, although all are constructed with an eye fixed towards high quality and classic fashion.

 

Italian Champion Merino front

Photograph: De Marchi. Italian Champion Merino entrance

Italian Champion Merino rear

Photograph: De Marchi. Italian Champion Merino rear

De Marchi Cinelli jersey

Photograph: De Marchi. 1970 Cinelli USA Jersey

Deus Ex Machina The Harvard Jersey

Photograph: De Marchi. Deus Ex Machina The Harvard Jersey entrance

Deus Ex Machina The Harvard Jersey rear

Photograph: De Marchi. Deus Ex Machina The Harvard Jersey rear

Additionally they have fashionable biking attire as properly, in each males’s and ladies’s traces. Their choices look to be clear, with refined colours, graphics, and branding.

The brand new web site is properly completed and straightforward to navigate with clear portals to the model’s completely different choices. I might keep on the web site simply spending time geeking out on all the vintage-looking jerseys and that attractive picture on the house web page.

Retail, particulars, and specs are supplied up on the positioning as properly, so go and see for your self!

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